Yes Frugi,
mine was a somewhat blatant version of it - one example tried in the distant past was to put advertising material on a single frame of a film every so often... the message being flashed onscreen so quickly that the conscious mind didn't realise it had been there, but the brain picked the message up.
Soundtracks are often forms of this sort of thing (perhaps officially subliminal, in that we don't conscriously realise the cause if it's done correctly) - horror films with a low volume pounding/drumming that run at normal heart rate for a while, then speed up... our hearts increase to match, raising tension. (Also helping ensure we don't laugh at the way Dr Who's enemies are made out of old fruit bowls).
Dave
mine was a somewhat blatant version of it - one example tried in the distant past was to put advertising material on a single frame of a film every so often... the message being flashed onscreen so quickly that the conscious mind didn't realise it had been there, but the brain picked the message up.
Soundtracks are often forms of this sort of thing (perhaps officially subliminal, in that we don't conscriously realise the cause if it's done correctly) - horror films with a low volume pounding/drumming that run at normal heart rate for a while, then speed up... our hearts increase to match, raising tension. (Also helping ensure we don't laugh at the way Dr Who's enemies are made out of old fruit bowls).
Dave