ADVFN Reviews

I've used ADVFN charts to trade the likes of bookham technologies, scoot,com, knutsford, Freeserve, QXL.com, ARM during the days of the dot com bubble in the late 90s up until recent times. I no longer trade stocks but even tough I now trade futures using iTradePod's approach of Market Profile trading, I still can rely ADVFN site as a backup to get a live feed of the DOW cash price.

Good range of services, very easy to upgrade your subscription just a click of a button, but they make it alot harder to downgrade/cancel any options when you try this is what you get "Send notice of termination or downgrade including your username, full registered home and email addresses, service level to be downgraded to, contact telephone number and explanation of your intentions to: ADVFN PLC, Subs Dept, 26 Throgmorton St, London,EC2N 2AN. ADVFN CANNOT ACCEPT NOTICE FOR CANCELATION OR DOWNGRADE VIA EMAIL OR TELEPHONE. " Very naughty, it should be just as easy to cancel as to subscribe.

Although I don't have anything to compare with, ADVFN meets all my needs as a short/medium term investor.

Layout is nice and simple, pretty reliable (although, would not rely on it for a sole l2 source if I was a day-trader, as it goes down occasionally).

Customer support is excellent with someone on the BBs willing to help those in distress.

The main problems with ADVFN are:

It is impossible to unsubscribe because of the hurdles they put in your way ('postman losing letters' etc).

Also, you are on a streaming queue (to save them money on lse feeds) and get kicked off when other people log on. This can be solved by paying twice as much (i.e. you're stuck with it).

Has some negatives, but the benefits far outweigh them and you should profit through the insight that it provides you with.

i use advfn as emergency back-up streaming real-time data for one equity at a time (on bronze premium service); gives instant access to trades, mid bid and offer price all on one chart, very nice. cannot draw on chart. stays live for only short time before you need to refresh/reload.