Betbrokers Launch Fixed Odds Financial Betting Site

Gaming Intelligence Group.com

This just appears to be a white label of BetsForTraders.com

Betbrokers plc, the UK retail and wholesale brokerage and clearing house for the sports betting industry, has announced the launch of a fixed odds financial betting website, BetbrokersBinaries.com.

What exactly is the point of a white-label operation? Betbrokers is offering the same bet as Betsfortraders - i.e. FTSE 100 to be above 5963 in 30 days at 52.38 - for 52.79, at time of checking, a 41p premium.

There was a white-label operation of igindex a year or so ago - worldspreads100, I think - which only lasted a few months at most.

If anyone is making money with Betsfortraders, there's no earthly reason why they would switch to Betbrokers. The only people who can confidently make money from them - in the short term at least - has to be Betsfortraders.

Wonder if Betsfortraders is finding profitability elusive, hence the reason for franchising its software?

RonIWF

Yeah worldspreads100 were a white label of binarybet, although (as far as I can remember) their prices were identical to binarybet, i.e. the profit margins may have been good enough to be able to pass some of it onto worldspreads100 (although as you say, only lasted a few months, so maybe not!)

Well the mere fact that it is a white label shouldn't be too much cause for concern:

1) It's common practice for spread betting companies to white label (e.g. Tradefair Spreads is a white label of Capital Spreads)

2) Betfair themselves had at least 2 white label sites (Yahoo Betting and Virgin Bets - granted, these have now been shut down, but no one seemed to be bothered when they existed). Betdaq also used to have at least 1 white label (Channel 4)

3) It's very common practice for bookmakers to white label their service in the UK (e.g. bet24 and several other bookmakers who offer betting services for football teams)

BetsForTraders are probably just looking for alternative ways to boost their income...

My understanding of a white-label is when company A licenses company B to use its software for a fee or percentage. Worldspreads100 was a white-label of binarybets but, while binarybets is owned by igindex, worldspreads100 was owned by Worldspreads which was - and, so far as I know, still is - an Irish company which has no business relationship with igindex.

The point about Betbrokers and Betsfortraders is that they seem to be owned by the same company. I can't understand why Betsfortraders would go to the expense of running another site, just to attract the same people who would bet with Betsfortraders.

RonIWF

Well from your quote above, it seems as though BetbrokersBinaries is just operated by BetsForTraders? (whereas BetsForTraders is owned and managed by Trinitas)

They are both owned by Trinitas. Sorry for any misunderstanding. The same critique applies.